Majic 102.7


City of license Pompano Beach, Florida
Broadcast area South Florida
Branding Majic 102.7
Slogan "The Greatest Hits of the 60's and 70's!"
Frequency 102.7 (MHz) (also on HD Radio)
Format Oldies/Classic Hits
HD2: 50s-60s oldies
HD3: WAXY simulcast
ERP 98,000 watts
HAAT 307 meters
Class C0
Facility ID 30840
Callsign meaning MXJ = "Majic"
Owner Lincoln Financial Media
Webcast Listen Live
Website wmxj.com

WMXJ (102.7 FM, "Majic 102.7") is an oldies/classic hits music formatted radio station that broadcasts from Miami Gardens, Florida. The station is owned by Lincoln Financial Media, which was previously known as Jefferson-Pilot Communications.


WRBD-FM, then WCKO, has been on the air since the early 1970s. WCKO originally had a soul/R&B format it was the sister station of long time AM R&B leader in Broward County WRBD 1470. In late 1977 WCKO changed it moniker to K-102 and switched to an automated disco format. In 1979 K-102 changed formats again, to a tight rotation of rock hits with DJs Buddy Hollis, Bo Walker, Alan Michaels, Tom Stevens and Geoff Allen. By late 1980 K-102 had made a dent into WSHE's dominance of South Florida rock audience, Zeta-4 had slipped to the number three rock station in the market and was about to switch to a top 40/CHR format due to the fact WMJX 96-X was losing its FCC license. At this time K-102 was calling itself "South Florida Hottest Rock". In early 1982 K-102 began playing a new wave format and calling itself K-102 Rock of the Eighties which infringed on copyright violations. KROQ-FM owned that moniker at the time. In 1983 K-102 was playing an album oriented rock format programmed by broadcaster Neil Mersky. This lasted until the station was sold.

In 1983 the station was purchased by Sconnix Broadcasting which dropped the WCKO call letters, changed the format to Adult Contemporary and upgraded the signal, moving the station to the master antenna system serving South Florida, the result of another station moving from 92.1 to 92.3. In 1988 the station migrated to a full time Oldies station and dominated the key 25-54 demographic through 1991.

In 1994 WMXJ was sold to Jefferson-Pilot Communications (now Lincoln Financial Media).

WMXJ-HD2 has a 50's/60's oldies format called, "Majic Hits Hall of Fame". WMXJ-HD3 is a simulcast of co-owned WAXY.

External links

Retrieved from : http://en.wikipedia.org/w/index.php?title=WMXJ&oldid=464088603

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